Wall Street Journal reports
that Google and few other advertising companies have used a loophole in
iPhone's Safari browser to track the web-browsing habits of users.
WSJ explains how Google managed to track iPhone users:
Last year,
Google added a feature to put the +1 button in ads placed across the Web
using Google's DoubleClick ad technology. The idea: If people like the
ad, they could click "+1" and post their approval to their Google
social-networking profile.
But Google faced
a problem: Safari blocks most tracking by default. So Google couldn't
use the most common technique—installation of a small file known as a
"cookie"—to check if Safari users were logged in to Google.
To get around
Safari's default blocking, Google exploited a loophole in the browser's
privacy settings. While Safari does block most tracking, it makes an
exception for websites with which a person interacts in some way—for
instance, by filling out a form. So Google added coding to some of its
ads that made Safari think that a person was submitting an invisible
form to Google. Safari would then let Google install a cookie on the
phone or computer.
The cookie that Google installed on the computer was temporary; it
expired in 12 to 24 hours. But it could sometimes result in extensive
tracking of Safari users. This is because of a technical quirk in Safari
that allows companies to easily add more cookies to a user's computer
once the company has installed at least one cookie.
This was first discovered by Stanford
researcher Jonathan Mayer and was independently confirmed by WSJ's
technical adviser, Ashkan Soltani. The thing that makes it even more
suspicious is that Google disabled its code after it was contacted by
WSJ.
Google has issued the following statement:
"The Journal
mischaracterizes what happened and why. We used known Safari
functionality to provide features that signed-in Google users had
enabled. It's important to stress that these advertising cookies do not
collect personal information."
Apple is not too happy that advertising
companies like Google are using loopholes to track their users. It
issued the following statement on the issue:
"We are working to put a stop" to the circumvention of Safari privacy settings.
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